When can shoppers get the best deals, Boxing Day, or the January sales? PriceRunner reveals when to get the best deals and make the most savings.
If you are planning to make the most of post-Christmas sales, this is essential reading to make sure you’re getting the most for your money.
The UK’s leading independent price and product comparison site, PriceRunner, has predicted the best buys, with an in-depth analysis on almost 4,000 products, looking back at prices on Boxing Day 2019 (26th December) and 2nd January 2020.
Comparing prices on everything from fridge freezers to toys, video games, speakers and more, results showed that the best deals differ widely on Boxing Day and in the January sales. With savings from just a few pounds to over £200 on certain items – it pays to be a savvy sales shopper.
With savings on big name brands including LEGO, Dyson and Google, Consumer Expert at PriceRunner, Christine Gouldthorp, commented:
“Sales are a brilliant time to make some real savings on top quality brands and products. Our comparison has highlighted that there are definitely times when certain items will have bigger reductions, plus that there isn’t a one size fits all approach when it comes to sales."
The analysis on the savings made in the January sales 2020, compared to Boxing Day 2019 can help to give us an idea on what to look out for this year if items continue to follow a similar pattern.
Just because categories as a whole don’t have a big average saving, there can very often be saving gems on specific items, so it can really pay off to spend some time finding these if you are planning to stock up on birthday presents and future gifts.
"The findings also highlight that certain categories, such as Nintendo Switch games, can have both the cheapest and most expensive products in each sale. This proves why it is so important to compare prices before you buy, as popular product categories will fluctuate a lot in price." said Christine Gouldthorp.
To avoid falling into a sales trap and make sure you are actually getting the best price possible, it’s really important to compare prices and check the price history of products, which you can look at over a 12-month period on PriceRunner.
Toys –18% more expensive
Fridge freezers – 14% more expensive
PC Games – 17% more expensive
Headphones & Gaming Headsets – 14% more expensive
Game controllers - on average 22% cheaper
Toys – on average 14% cheaper
Xbox One Games – 20% cheaper
Nintendo Switch Games – 19%
Vacuum cleaners – 14% cheaper
Home security, surveillance cameras – 21% cheaper
PriceRunner is the UK's independent price comparison service with over 1,600,000 products from more than 5,000 retailers. PriceRunner was founded in 1999 and is primarily active in Sweden, Denmark and the UK. We are a team of 150 ambitious PriceRunners who work to develop the most loved service for comparison shopping. PriceRunner is completely independent; we are not owned by or dependent on any manufacturer, retailer or other organisation that might have an interest in providing biased information. PriceRunner's mission is to help consumers find better products and better prices. Every month we help hundreds of thousands of consumers to find better, cheaper products and save money by comparing prices for a particular product.